2K4A2FW September 3, 2022, Doha, Qatar. FIFA World Cup and official Adidas Al Rihla ball on the green lawn of the stadium.

Nottingham-based clothing brand Art of Football is inviting football fans to come together and watch the World Cup in safe and inclusive spaces across the city.

The company has collaborated with an independent theatre and creative venue, Nonsuch Studios, to host screenings of World Cup matches during the tournament in Qatar from  which many fans feel excluded.

The Qatar World Cup has been dogged by controversy and issues surrounding corruption, the death of migrant workers and the country’s stance ban on same-sex relationships.

Art of Football’s main event, England vs USA watch party, includes a panel conversation with East Nottingham MP, Nadia Whittome, and former Nottingham Forest Women’s player Lisa Dawkins.

The discussion will include what FIFA and UEFA should do in order to make the game more accessible, and provides football fans and members of the wider football community a chance to have their say.

Art of Football’s Head of Social Grace Quinn said, “Anyone that might feel like football or even the World Cup doesn’t represent them, shouldn’t stop them from being apart of the community.

“We wanted to create a space where people feel welcome.”

(Grace Quinn: Art of Football Head of Social Content)

Art of Football has been a driving force in grass-roots football across Nottingham.

The organisation believes that football is a community and not a commodity.

“This should be the celebration of humanity… Finding that balance of not letting it slip away from the forefront”.

Grace Quinn, Art of Football

Art of Football is donating 5% of its profits to the charity Football vs Homophobia.

The brand’s aim, during this World Cup, is to highlight issues surrounding the tournament, tackling ignorance and homophobia in the game and all forms of discrimination.

Grace said, “We need to do better during the world cup and not to turn a blind eye to the problems in Qatar that’ll effect so many.”

According to the Human Rights Watch and a Guardian Investigation, between 2012 and 2017, 1,025 Nepali workers died in Qatar during the building of hotels, stadia and infrastructure in the build-up to the tournament.

Post-mortem examinations were prohibited in the country and in most cases the deaths were labelled as “natural causes”.

Art of Football and Nonsuch Studios Arty Farty Football Party takes place on Friday 25th November, 2022