A Nottingham business woman who struggled to use a till says having dyslexia has not stopped her in achieving her goals of creating a multi million pound baby store.
Kelly Carter opened her first store in Ilkeston, Derbyshire, after she was pregnant and unable to find a pushchair or the advice she needed when visiting department stores in the area.
(Please double click the video below to watch on full screen)
The mum-of-two, from Carlton, struggled with her reading and writing throughout school.
“I was a bit cheeky, but that was just to distract from the fact that I couldn’t do what all the rest of the children were doing,” she said.
Misunderstood, she was placed in ‘non mainstream classes’ until 16, when she was diagnosed with dyslexia.
But she didn’t let her learning difficulty get in the way of her ambitions.
Her baby shop Little Angels, had an annual turnover of more than £2milion last year just five years after it first opened.
“On my first day in Ilkeston, I’d managed to set everything up, but didn’t even know how to use a till.
” I had all these ideas flowing but I was quite naive.”
The opening comes just weeks after national retailer Mothercare announced it was closing down, including its Nottingham branch.
According to the NHS, dyslexia is a learning condition that 1 in 10 people have some degree of.
This is a lifelong problem that can present challenges on a daily basis but unlike other learning disabilities, with dyslexia, intelligence isn’t affected.
Kelly describes reading a sentence as “word by word instead of in a natural flowing way”.
But she always looks on the bright side.
“I prefer not to be negative because I gain from Dyslexia, it’s made me very creative and I don’t think I would be here right now without it,” she said.
Little Angels will stock brands such as iCandy and Silver Cross and has up to 80 new push chairs on display.
So far the store has received great feedback saying they love the friendly atmosphere and help they get from the 8 members of staff who work there.
The store is aiming to get as much coverage as possible, starting on BBC Radio Nottingham.
Tune into BBC Radio Nottingham from 11am this morning to hear Kelly from Little Angels talking about her new baby store opening this Friday in #Nottingham on Prospect Street! #news #babyshop #opening @BBCNottingham #poppypr pic.twitter.com/6Z93I2e76h
— Poppy-PR (@Poppy__PR) November 27, 2019